As the New York Giants celebrate a century of football triumphs, the revered sports team collaborates with Starter, a pioneer in sports apparel, and Giants legend Carl Banks, to launch an exclusive apparel line commemorating 100 years of football excellence.
The “1925 Lifestyle Apparel Collection” is a tribute to the Giants’ first season and encapsulates the spirit of a team that is integral to American sports heritage. Since Tim Mara founded the team in 1925, the Giants have secured 8 world championships and are distinguished by a Super Bowl win in each of the last four decades, with continued ownership by the Mara and Tisch families.
Starter, known for its rich legacy, parallels the Giants with its history of clothing athletes and fans for over forty years. Recognizable by its iconic logo, Starter epitomizes authenticity, quality, and a profound affinity for the game. This partnership represents a fusion of enduring legacies, combining the Giants’ rich history with Starter’s expert craftsmanship to deliver a collection that transcends trends and celebrates sporting excellence.
Carl Banks, President of Starter and a celebrated Giants veteran, expressed enthusiasm about merging these iconic brands to create distinctive retail experiences during the Giants’ centennial season. “Having worn the Giants uniform with pride, I know how much this team means to the fan base,” Banks noted.
The 1925 Collection melds classic designs with contemporary craft, offering pieces like luxurious 420 gsm heavyweight fleece hoodies, tees, and more, all featuring a new “1925” logo inspired by the Giants’ historic wordmark and NY emblem. This limited edition collection was made available on Friday, May 17 at 10 AM ET at the Giants online store, with prices ranging from $68 to $200.
Matthew Swensen, Giants Creative & Photography Director, shared, “Our “1925” brand was created to go beyond traditional fan merch and give our fans an everyday collection that celebrates our 100th season in an elevated fashion. Partnering with an all-time Giant in Carl Banks gives the collection a deeper meaning and our players are excited to add it to their gameday style.”
For more details on the Giants x Starter 1925 Collection and future releases, visit Giants.com/100.
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