The Classic Jam represents a mash-up hybrid of some of Reebok’s top Classics styles. Reebok took inspiration from four different sneakers in the archives to develop this unique design. The sole was inspired by the Reverse Jam, the TPU support eyelet was taken from the Original Pump, the TPU heel counter from the Dual Pump Runner and stitch detailing from the Pump Twilight.
Well known hip-hop artists such as Rick Ross as well as up-and-comers like BrandUn DeShay have already started rocking the Classic Jam. BrandUn DeShay, who was part of Odd Future and was nominated for XXL Magazine’s 2012 Freshman Class, will be featured in his own Reebok Classics campaign supporting the new Classic Jam.
See the behind the scenes video from BrandUn’s shoot in NYC here where he freestyles his new single “Where’s Summer”: http://www.youtube.com/watch?
Price Tag: $85 Available at Finish Line beginning August 1, 2012.
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